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    • Martech & Data Services
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Menu
  • Solutions
  • Ikue in Action
  • Services
    • Martech & Data Services
    • Marketing Operations
    • Data Monetisation
  • Team
  • Careers
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  • Contact

Martech & Data Services

Data
Strategy

Identify the data and analytics capabilities required for your marketing programmes, deliver a roadmap with activities prioritised by value to support the business case for investment.

Base Marketing Maturity Assessment

Evaluate legacy base marketing programmes to assess relative strengths and weaknesses, identify gaps and quantify incremental revenue opportunities.

MarTech Stack Assessment

Audit current marketing technology stack, identify gaps (to enable commercial outcomes) and define functional role of each component in the stack.

MarTech Investment Business Case

Prepare business case for investment in a marketing technology component(s) aligned to commercial objectives

Marketing
Consultancy

General customer marketing consultancy or advisory service based on a time and material engagement model.

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