Why Telcos Need a Customer Data Platform (CDP) to Drive Growth

Customer Data Platform for Telecom

Updated: 10 March 2025 Published: 21 November 2024 In a fiercely competitive telecom market, customer expectations have never been higher. With the rise of over-the-top (OTT) services and alternative communication platforms, telcos need to deliver more than just connectivity—they need to provide seamless, personalised experiences. A Customer Data Platform for Telecom is the key to […]